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Blizzard's trying to make you people games, they don't have time for conventions!
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Tags activision blizzard, blizzcon, Diablo III, PC, world of warcraft

It's always exciting when a new "World of Warcraft" expansion launches, and "Cataclysm" was no exception. That night, the city centers were crammed full of players, waiting and hoping that something insane was going to happen when Deathwing was unleashed upon the world of Azeroth. Well, in truth, the lead-up to "Cataclysm" may have been more exciting than the full launch, but the evolution of the story in "World of Warcraft" still keeps you coming back for more.

It's not an announcement of a full expansion yet, but it looks like the 4.3 patch is the end of the "Cataclysm" story arc.

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Tags blizzard, world of warcraft, world of warcraft: cataclysm

The events that recently transpired in Oslo, Norway are absolutely horrific and tragic. 77 Norwegians lost their lives at the hands of Anders Behring Breivik, a political crackpot who is currently detained. Breivik detonated a bomb outside an Oslo government building and then proceeded to gun down a large gathering of youth at a political retreat situated on a nearby island. Unfortunately, as it is so many times that abhorrent events like this transpire, there are those who seek to place the blame on video games. The fact that Breivik actually cited videogame titles in his "manifesto" certainly doesn't help matters.

Norwegian retail store, Coop Norway, has responded by removing video game merchandise from their stores.

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Tags call of duty, norway, world of warcraft

Ok, this is officially diabolical. Blizzard used to offer 14-day free trials for "World of WarCraft," its insanely popular MMO. I have little doubt that many people downloaded that trial, expecting to get some free entertainment for two weeks, and ended up in the throes of a hardcore addiction. But there may have been other people who downloaded the time-limited trial and went on vacation or something, only to come back and see that their time had run out. Those are the people Blizzard is targeting with its next initiative: the "World of WarCraft Starter Edition."

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Tags blizzard, world of warcraft

If you're reading this blog, you're most likely a gamer. We play games for a multitude of reasons; whether it be for relaxation, competition, or social interaction, we invariably enter these virtual worlds as an escape from the monotony of our daily lives. Video games are entertainment, after all, and it's hard to imagine a scenario where gaming could actually manage to become a laborious, monotonous task that feels closer to punishment as opposed to a reward for completing our tasks at work or school.

Unfortunately, that's been the exact plight of some Chinese prisoners.

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Tags world of warcraft

Today is April Fool's Day. The bane of reporters everywhere. An average day is already filled with too much "fake" news, in the form of rumors and incorrect reporting. On April Fool's Day though, we add flat-out falsehoods to the equation. And one thing that is true of just about all video game developers and publishers: These are people who make their living creating fictional worlds filled with oversized chickens and create-a-hostess minigames. This year's top prankster in the gaming world is "World of Warcraft" dev Blizzard Entertainment, for basically just going all-out on its website.

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Tags activision, blizzard entertainment, diablo, diablo 3, starcraft, world of warcraft

Yesterday, iDevice overlord Apple announced the introduction of in-app subscriber fees as an option for mobile software developers. To put it in simple terms, if there were a way to port "World of Warcraft" into a stable iPhone/iPad client -- and there actually is -- this new business model would allow Activision Blizzard to charge subscribers directly inside the app. You're probably thinking, "So what? You can just subscribe on your computer and load up the iClient, right?" The answer to that is... sort of.

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Tags apple, world of warcraft

We're still nine months away, but Blizzard Entertainment today confirmed the dates and details for its annual BlizzCon gaming convention, which will be returning again to the Anaheim Convention Center in Anaheim, California. The festivities will run across Friday and Saturday, October 21-22, with looks at what is going on in the worlds of "Diablo," "StarCraft" and "Warcraft."

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Tags blizzard entertainment, diablo, diablo 3, starcraft, starcraft 2, warcraft, world of warcraft

If you play "World of Warcraft" then you probably know that grinding out tens of hours in the game isn't the only way to find fame and fortune in Azeroth. There are shady entrepreneurs out there who will accept actual money from players in exchange for in-game gold. Not only is the practice illegal, it also leads to headaches for players when they find an inbox full of spam. Now Blizzard is striking back.

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Tags activision, blizzard, paypal, world of warcraft

Now that the insane launch of "Cataclysm" is behind us, we can start to kick back and enjoy the new lands stretching out across Azeroth. While killing monsters and forming raids is a common way to while away the hours in "World of WarCraft," many players opt for more peaceful pastimes. For example, they collect non-combat pets. Even though these pets are little more than window dressing for your character, people are obsessed with discovering rare ones. Blizzard has also taken to giving pets as door prizes for BlizzCon attendees and packing them into special editions of their games.

Which leads me to an important question: Where do "World of WarCraft" pets come from? Cory Stockton, the lead content designer on the game, was more than happy to enlighten me on the process of how a pet is added to "WoW."

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Tags blizzard, world of warcraft, world of warcraft: cataclysm