Before he was Head of Marketing for The Witcher and The Witcher 2 developer CD Projeckt Red, Michal Platkow-Gilewski was a fan of the the dark fantasy novels on which they were based back in his native Poland. So were many of the designers and programmers at his studio, he explained, saying many of them grew up reading Andrzej Sapkowski's dark fantasy novels about Geralt of Rivia, the titular "Witcher" or specially-bred monster hunter who was front and center for the CD Projekt's two award-winning games based on the books.

With The Witcher 2: Assassins of Kings making its console debut exclusively on the 360 this spring in both regular and Enhanced editions, I spoke with Platkow-Gilewski at GDC about the release as well as getting the word out about your game, even if you're not a major studio.

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