Activision may be excited about Project Natal and Sony's PS3 motion controller, but they want see consoles cut their prices to help out the games industry broadly. Citing poor economic conditions and an evolving market, Activision-Blizzard went on the record this week expressing hope about innovations hitting the market in the coming year, but also pointing a finger of responsibility at console makers.
"If you look at consoles, I think you are going to need to see hardware price declines given the economic uncertainties that we have," Blizzard president Michael Morhaime said in an Activision-Blizzard earnings call, according to MCV.
He complimented Microsoft and Sony, though, expressing his company's interest in their new peripherals for the coming year.
"You are going to need to see product innovations," Morhaime said. "And as you look at some of the new user interfaces that are coming out, I think those are certainly going to deliver some interesting product innovation."
Perhaps more importantly, if a Blizzard return to consoles really is a possibility, it sounds like there are some entrenched feelings about the current marketplace that may keep them on the fence, since these opinions came straight from their head man.