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Sony announced today that they'll be added a new space in "PlayStation Home" called the BUZZ! HQ. Like previous "Home" spaces, the BUZZ! HQ will be themed like the PlayStation-exclusive trivia game and can act as a lobby for meeting up with other "BUZZ!" fans.
More interesting is that it'll allow players to compete in live trivia competitions with 64 other players. How it works is pretty innovative: A question is posed at the top of the screen and you'll have to run and stand on a specific color, which is coded to your answer. You can see what they're trying to do in the trailer below, but I think it's a pretty excellent idea. Until now there haven't been a whole lot of reason to visit these "spaces," as they're usually just dolled-up game lobbies. By integrating the game itself into Home (and offering Home prizes like furniture for your digital house), they should get a lot more foot traffic.
Is this Sony's attempt to beat Microsoft to the punch with the upcoming release of "1 vs. 100"? It's certainly not a bad start, though in terms of overall features there's still a ways to go. Sony should definitely keep this up if they want to make Home a more viable location, though. 3D chat lobbies aren't going to get butts in the seats, I'm afraid.