The first odd public relations stunt is upon us as Electronic Arts sent reporters such as me some steak to promote the pending release of "Skate 2."
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Because "Skate 2" features a "hall of meat" skater-mutilation mode -- and because people at "Skate 2" publisher Electronic Arts had to know I wouldn't be able to resist posting about this -- I was sent two steaks today.
EA purchased these steaks for $59.99 probably about $25 from Omaha Steaks, and got them delivered to me today in order to "kick off 2009 with a hearty dose of fun and protein."
Really, EA, thanks. They're sitting in their Styrofoam cooler right now, packed with dry ice. Next to them is that expensive popcorn maker that Activision sent me that I still haven't figured out how to give to charity.
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