Over at MTV News we're running a report on the new "Madden" soundtrack and an interview with the always interesting head of the music division at EA, Steve Schnur. It begins:
n the age of "Guitar Hero" and MTV's "Rock Band," game maker Electronic Arts says the "Madden" soundtrack is still a leading force for the future of video game music.
"Respectfully to 'Guitar Hero' and 'Rock Band' — which we have a hand in here at EA — those games are about the rediscovery of artists, which is fantastic, but 'Madden' is about discovering something that is going to change your life six months from now," Steve Schnur, head music executive at EA, told MTV News in an interview Tuesday (July 8).
The annual "Madden" soundtrack and its ability to break songs and artists is a well-documented phenomenon. "Madden" sells millions each year, exposing players to a raft of new music. To reinforce his point about "Madden" this year, Schnur demonstrated that 14 of the 26 songs announced for this year's 20th-anniversary edition of the football series, "Madden NFL 09," are either exclusive songs or sneak peaks of songs that won't be on their artists' albums for months. "Madden" is clearly still a powerful force for breaking new music.
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