A few weeks ago, Peekaboo Pole Dancing, the company behind the Carmen Electra pole dancing kit (the “Electra-pole”), announced that they are seeking a partner to license a pole dancing game for the Wii.
The announcement had many wondering, “Why?” According to Peekaboo, it’s all about… exercise.
When I inquired about further details, Simon Kay, a rep for Peekaboo and licensing agency AT New Media told me via e-mail:
“Peekaboo will be all about fun and fitness for a new generation. Peekaboo wants to make the fitness benefits of aerobic pole dancing accessible to millions of Wii users. The goal is to encourage men and women of all shapes and sizes to improve their pole dancing skills while having fun, toning up and burning calories. Ultimately Peekaboo and AT New Media want to do for pole dancing what ‘Guitar Hero‘ did for rock n roll!”
As for the pole peripheral development, the game’s ESRB rating and how the game would actually work (we imagine you’d need hands on the pole as well as on controllers), he declined to disclose those details. Kay did claim that the company is already in talks with developers and publishers for the Wii title, though they “will still entertain other third parties.”
Additionally, Kay said the game probably won’t involve Carmen Electra. When I asked if Electra was ever asked to be involved in the first place, the response was no. But is there a chance she could be involved in the future? “Unlikely… but not impossible,” Kay said.
He also said that the company was looking for additional partners for mobile. A mobile phone pole dancing game? We can only wonder.

May 2nd, 2008 at 6:40 pm
Wii points need to come in singles now.
May 3rd, 2008 at 1:04 am
lol, that looks interesting
May 3rd, 2008 at 8:09 pm
Wii Strap on ‘coming’ soon also i hear…
May 4th, 2008 at 2:09 pm
WTF…I’m sorry but I can’t stop laughing at that idea. It could be interesting, but I doubt it is going to be a worthwhile game, unless everyone plans on getting extremely drunk.
May 5th, 2008 at 2:29 pm
“He also said that the company was looking for additional partners for mobile.”
I am literally beyond words. How would that even work? Why? Where? But? Gyah? It’s literally melting my brain. My brain is melting.
May 5th, 2008 at 6:26 pm
Holy crap… This could ruin the strip-club, industry.
Stripper: Check me out!
Console Junky: B*tch, I did that move on Hell difficulty and scored $40,000 in tips. You SUCK.
May 6th, 2008 at 12:13 pm
As someone who actually does pole dancing for fitness (ie I’m NOT a stripper and never will be), the thought of a 10 year old getting this game for their birthday is ridiculous!
I love the wii, but this is way over the top.
May 6th, 2008 at 2:14 pm
“Ultimately Peekaboo and AT New Media want to do for pole dancing what ‘Guitar Hero‘ did for rock n roll!”
WTF! Why?!! So that girls everywhere will want to be pole dancers?
May 6th, 2008 at 3:54 pm
as a pole fitness instructor and a girlfriend of the owner of a wii i CAN NOT wait for this to come out!! xx
May 6th, 2008 at 4:52 pm
Wii don’t want #*@%! coming soon
May 7th, 2008 at 11:17 am
I think it would be a wonderful way of excersizing i would like but I wouldnt buy it because i wouldn’t want my 12 year old girl to be watching it or getting any ideas. Theres enough coruption already
May 7th, 2008 at 11:04 pm
Oh yeah…just what my ex needs…something to haunt him forever
May 9th, 2008 at 12:21 pm
I take pole dancing lessons and love it very much but I think that advertising pole dancing for “fitness” on a game console is such a cop-out. I’ve never been a dancer and never will be and I think that we should start encouraging young girls to think the same. There is a 12 year old girl in a different pole class at the studio where I go and it bothers me A LOT. Her mother is in there with her and she looks very run down. How disgusting. Wii didn’t need to do this and then try to play it off for “fitness”. Hit the gyms, girls, not the TV.
May 9th, 2008 at 12:26 pm
Could somebody please just shoot me now? This is really just the last straw for me. just reply here in the comments section and i’ll send you my home address and you can come shoot me in the head. Anyone? Please?
May 10th, 2008 at 1:26 am
You are all losers…
As a professional dancer who has taken many pole dancing classes, I can assure you that it is one of the best and easiest ways to get fit…
This “Game” will most likely be like WiiFit… as opposed to a normal game, in which case it will be great.
Some people don’t have access to classes but still want the benefit of feeling sexy, having fun, and getting fit all at the same time.
Don’t be so closed minded… who ever said their target audience was 12 year old girls?!
May 10th, 2008 at 5:27 pm
Ben has it right, for sure. It’s most likely going to be targeted to women in their 20s-40s, who actually are one of the groups with the most need of exercise. If you buy it and you have a kid, just put it in your bedroom - it’s not like you need to play it in front of your kid!
It’s not the game companies and marketing exec’s job to take care of your kid, it’s yours - and if they can make money on something that could have a great benefit for women like me who aren’t comfortable exercising in a group, then I’m all for it.
May 13th, 2008 at 12:01 am
This is just a joke and a really dumb idea.
Ben and Brie a.k.a. “Wii dont need no education”. Go jogging, it’s an even better exercise and you get to leave your house.
To whomever wrote “Wii Strap on ‘coming’ soon also i hear…” you are hilarious and deserve mad kudos for adding quotes around coming.
May 13th, 2008 at 12:09 am
danzo is funny !