"I've been using antibacterial lotion a lot," one public relations person told me. "Especially when I'm shaking hands with European journalists."
This gets my vote for quote of show. And this PR person, who shall remain forever beloved and wholly anonymous, is 100 percent correct. E3 is about handshaking and controller-touching. I am not paranoid by any means, nor a hypochondriac, but the show is a walking deathtrap.
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As I mentioned before, Sony's annual E3 party is kind of the Holy Grail for E3 attendees. Usually, everyone's trying to finagle invitations, and when that fails, they try to get someone to smuggle them out a wristband required for admission.
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Will Wright is a genius. He's the guy behind the The Sims, and now the ultimate sandbox-type creation game Spore. And while he clearly loves making games, he definitely is not into the fame that comes with it. At least today.
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One of the fave pastimes at E3 is getting your picture taken with the various mascots. It doesn't matter if you've never played the game that said mascot is pimping; what's important is to come home with as many shots of yourself with costumed "models" as possible.
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The big draw in West Hall this afternoon was not the Nintendo Wii, nor the many fine PlayStation 3 games. It wasn't even the Tecmo girls who threw beachballs to the crowd hawking the next Dead or Alive title. Rather, it was the promoter of a Tetris-clone cell phone game being published by Gameloft: one Paris Hilton.
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Another cool surprise at E3? Elite Beat Agents for the Nintendo DS.
It features the best elements of wacky Japanese game design, such as beats and agents. During one gameplay sequence, I could swear someone was kicking a baby.
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I got to shake Adam West's leathery claw.
For those who don't know who Adam West is, you can go, with all due fairness, perform an unspeakable act on yourself. He was at E3 promoting his role in the Family Guy video game, and I got to interview him for a whole 10 minutes.
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This post will not be funny. It is, however, true.
I am in an office at E3, and I see a young woman almost in tears. She's very pretty and has been hired by the powers that be to hand out magazines. They dressed her in pink and she's wearing a sort of short dress.
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Woe be to the sucker Stormtrooper who's being picked up and hurled down with great force by a Jedi's force powers. The Trooper flails wildly, grabs onto a pipe for dear life, and then is violently hurled into space when the Jedi rips the pipe from its base and flings it away cruelly.
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Game companies love tchotchkes. They're a quick and simple way to say: we love you, now have some crap. These are freebies, small bribes ... and if you want to see how much game writers love these products, just go check eBay.
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